At last the American right and left have one issue they unequivocally agree on: You don’t actually have to read Sarah Palin’s book to have an opinion about it. Last Sunday Liz Cheney praised “Going Rogue” as “well-written” on Fox News even though, by her own account, she had sampled only “parts” of it. On Tuesday, Ana Marie Cox, a correspondent for Air America, belittled the book in The Washington Post while confessing that she couldn’t claim to have “completely” read it.
“Going Rogue” will hardly be the first best seller embraced by millions for talismanic rather than literary ends. And I am not recommending that others follow my example and slog through its 400-plus pages, especially since its supposed revelations have been picked through 24/7 for a week. But sometimes I wonder if anyone has read all of what Palin would call the “dang” thing. Some of the book’s most illuminating tics have been mentioned barely — if at all — by either its fans or foes. Palin is far and away the most important brand in American politics after Barack Obama, and attention must be paid. Those who wishfully think her 15 minutes are up are deluding themselves.
The book’s biggest surprise is Palin’s wide-eyed infatuation with show-business celebrities. You get nearly as much face time with Tina Fey and the cast of “Saturday Night Live” in “Going Rogue” as you do with John McCain. We learn how happy Palin was to receive calls from Bono and Warren Beatty “to share ideas and insights.” We wade through star-struck lists of campaign cameos by Robert Duvall, Jon Voight (who “blew us away”), Naomi Judd, Gary Sinise and Kelsey Grammer, among many others. Then there are the acknowledgments at the book’s end, where Palin reveals that her intimacy with media stars is such that she can air-kiss them on a first-name basis, from Greta to Laura to Rush.