Group Runs Facebook Ad Asking Palin to “Stop Lying”

Americans United For Change ad to Sarah Palin.

Americans United For Change Facebook ad to former Alaska Governor Sarah Palin.

Former Alaska Governor Sarah Palin set off a frenzied debate about health care reform when she accused President Obama of planning to establish “death panels” via health care reform. Now, proponents of the president’s health care agenda are taking to Palin’s preferred medium to attack her claims, with a Facebook ad asking Palin to “stop lying.”

The labor-affiliated group Americans United For Change is running the Facebook ad directly targeted at the more than 800,000 listed “supporters” of Palin on Facebook, according to Greg Sargent of the Washington Post blog the Plum Line.

“Health insurance reform is too important for outright lies,” the ad says. “Send Sarah Palin a message; tell her to stop lying about ‘death panels.'”

The ad reportedly directs people to a page on the Americans United for Change Web site with a submission form to send a letter to Palin. The page also includes a video indicating that the “real” death panels are insurance companies that deny customer claims for important treatments.

“If we don’t confront the outright lies and liars as we did in 2008 then we allow the health insurance industry and their Republican supporters to swift boat health care reform,” the page reads.

The ad attacks Palin on the ground on which she appears to be most comfortable. Without a political office or any other platform from which to express her views, Palin has aggressively used Facebook to keep up her high profile, most recently with notes on the social networking site about health care reform.

It has yet to be seen whether rebutting Palin’s false “death panel” claims on Facebook proves any more effective than doing so through traditional media. As the Washington Post points out, the persistence of the death panel rumor is “a stunning illustration of the traditional media’s impotence.”

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2 responses to “Group Runs Facebook Ad Asking Palin to “Stop Lying”

  1. I find it interesting the discussion is about Sarah Palin, her views, and use of social media. It was the current administration that was supposed to be the super power in this arena yet the social media presence war has been fierce.

    It’s just not enough to talk “at”, politicians must talk “with”. Facebook, Twitter, independent blogs, these are town hall forums. One side may have a bigger mic but all have the opportunity to be heard. When there are blogs, such as White House’s own, that don’t allow comments, it shows fear. At the very least the site should allow comments with moderation ability. But no comments at all? Why even call it a blog? Have you seen Palin’s facebook posts? They result in thousands of comments. Thousands of comments and she seems okay with that. Huge. Most don’t have the kind of social media guts it takes to allow people comment and weigh in on your brand and message. Then again, really, what could be said about Palin now that hasn’t been said? Perhaps the early criticisms have empowered her to use social media to its full effectiveness. The key word being “social”.

  2. According to http://deligentia.wordpress.com/2009/11/18/enabling-lies-the-palin-factor/, Palin’s lie about not quitting her job also involves misappropriating hunting language that really doesn’t apply. I agree. I wonder how many people will call her on it?

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